Design DNA
Key takeaways
- Design Style
- Luxury
- Brand Vibe
- Premium
- Emotional Tone
- Elegant
- Color Mood
- Vibrant
- Color Temperature
- Warm
- Contrast
- High-contrast
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Last refreshed at 2026-06-18T11:09:54.959979
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by Penfolds
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Penfolds Bin 707 Cabernet Sauvignon 2022 Lunar New Year Gift Box
SKU: 60785060
Brand: Penfolds
Category: Wine
Status: Price observed from retailer data
$ 623.73
Listing notes
- Bin 707 exemplifies the quintessential Penfolds style and is celebrated as its most iconic Cabernet Sauvignon
- Travel size 0.75 L
Specs
- SKU
- 60785060
- Volume
- 0.75 L
- Airport retailer
- www.dfs.com
Bin 707 exemplifies the quintessential Penfolds style and is celebrated as its most iconic Cabernet Sauvignon. Showcasing intense fruit aromas, it is fermented and matured in new oak barrels, embodying Penfolds' philosophy of sourcing premium fruit from multiple vineyards and regions. First introduced in 1964, Bin 707 features a full-bodied structure with exceptional longevity, solidifying its status as one of Australia's finest Cabernet Sauvignon wines.
Product visuals
Properties
Packaging & Form
Key takeaways
- Packaging
- Box
- Size Class
- Standard
- Silhouette
- Cylindrical
- Material
- Glass
- Finish
- Glossy
- Components
-
Bottle Box
- Texture
- Smooth
- Transparency
- Opaque
Color & Typography
Key takeaways
- Font Style
- Sans-serif
- Typography Mood
- Bold
- Label Density
- Moderate
Badges & Highlights
Key takeaways
- Iconography
-
Typography Emblem Coat of arms
- Stated Capacity
- 750 ml
Audience & Context
Key takeaways
- Target Audience
- General
- Contextual Fit
- Everyday Household
- Seasonal Vibe
- Year-round
- Sensory Cue
- Fruity
Branding Signals
Key takeaways
- Logo Presence
- Logo visible
- Logo Emphasis
-
0.0 %
- Premium Tier
- Premium
Shelf impression
A Penfolds Bin 707 Cabernet Sauvignon 2022 Lunar New Year Gift Box set featuring a dark glass wine bottle with red capsule and a white label, placed beside a tall red gift box with large white 707 typography.
Premium
Premium
Scent cue: Fruity
Quick signals
- Aesthetic score
- 0.0 / 10
- Logo presence
- Front-and-center branding
- Logo emphasis
- Covers ~0.0% of the main panel
This is preserved retailer history, not a live offer. Save it for comparison; ordering stays unavailable until this exact product is refreshed.
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Explore snapshots
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www.dfs.com
623.73 USD
Jun 18, 2026
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www.dfs.com
623.73 USD
May 11, 2026
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www.dfs.com
623.73 USD
May 11, 2026
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www.dfs.com
623.73 USD
May 11, 2026
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www.dfs.com
623.73 USD
Mar 20, 2026
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www.dfs.com
623.73 USD
Dec 14, 2025
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Other airports with this product
Hamburg Airport (HAM) · Germany
Penfolds
Penfolds, Koonunga Hill 76, Shiraz / Cabernet Sauvignon, South Australia, dry, red 0.75L (screw cap)
No description available
$ 21.28
Berlin Brandenburg Airport (BER) · Germany
Penfolds
Penfolds, Koonunga Hill, Shiraz/Cabernet Sauvignon, dry, red (screw cap) 0.75 L
Since its first vintage in 1976 Penfolds Koonunga Hill Shiraz Cabernet Sauvignon has established itself as one of Australias favourite premium red wines Sourced from premium vineyards across South Australia, the wine is known for its full flavoured style with a well rounded structure and balanced oak.
$ 13.43
Sydney T1 International (SYDT1) · Australia
Penfolds
Penfolds Bin 407 Cabernet Sauvignon 0.75L
Bin 407 was developed in response to the increasing availability of high quality Cabernet Sauvignon fruit. Inspired by Bin 707, Bin 407 offers varietal definition and approachability, yet still with structure and depth of flavour.
$ 75.32
Listing provenance
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