Design DNA
Key takeaways
- Design Style
- Luxury
- Brand Vibe
- Premium
- Emotional Tone
- Elegant
- Color Mood
- Mixed
- Color Temperature
- Neutral
- Contrast
- High-contrast
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Last refreshed at 2025-12-13T00:45:20.527101
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Source rating 4.5+
by Longines
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Retailer listing rating: 4.5 out of 5
(25 source reviews)
Longines Master Collection Automatic Chronograph Moon Phase Men's Watch
SKU: L2.773.4.78.3
Brand: Longines
Category: Watches
Status: Price observed from retailer data
$ 777.27
Listing notes
- Elegance and precision combine in this Longines Master Collection Chrono Moonphase watch
- Crafted with Stainless Steel, Leather
Specs
- SKU
- L2.773.4.78.3
- Weight
- 42.0 diameter
- Shade
- Brown
- Airport retailer
- mexicocity.shopdutyfree.com
Elegance and precision combine in this Longines Master Collection Chrono Moonphase watch. Featuring a sophisticated brown leather strap and a 42mm case, this timepiece is a testament to classic watchmaking.
Product visuals
Properties
Packaging & Form
Key takeaways
- Packaging
- Other
- Size Class
- Standard
- Silhouette
- Circular
- Material
- Metal
- Finish
- Glossy
- Components
-
Crown
- Texture
- Smooth
- Transparency
- Opaque
Color & Typography
Key takeaways
- Palette
-
- Font Style
- Serif
- Typography Mood
- Traditional
- Label Density
- Moderate info
Badges & Highlights
Key takeaways
- Iconography
-
Moon
Audience & Context
Key takeaways
- Target Audience
- Professional
- Contextual Fit
- Luxury Vanity
- Seasonal Vibe
- Year-round
- Sensory Cue
- Neutral
Branding Signals
Key takeaways
- Logo Presence
- Logo visible
- Logo Emphasis
-
10.0 %
- Premium Tier
- Premium
Shelf impression
The image shows a Longines Master Collection Chrono Moonphase watch with a dial featuring a silver, textured surface. The watch has a combination of Arabic and stick hour markers in black and blue, with prominent black numbers at 12, 3, 6, and 9 positions. There are two sub-dials: one for chronograph timing at 3 o'clock and one showing the moon phase and date at 6 o'clock. The watch has a polished stainless steel case that is circular in shape, with a prominent crown on the right side. The strap is made of dark brown leather, with a crocodile skin texture and white stitching, giving it a luxurious appearance. The overall color palette is a mix of silver, black, blue, and brown, which gives it an elegant and classic look. The Longines logo is printed at 12 o'clock, along with the word 'Automatic' appearing just below it. There is also a 'Moonphase' indicator on the lower half of the dial, which adds a decorative touch.
Premium
Premium
Scent cue: Neutral
Quick signals
- Aesthetic score
- 9.0 / 10
- Logo presence
- Front-and-center branding
- Logo emphasis
- Covers ~10.0% of the main panel
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