Design DNA
Key takeaways
- Design Style
- Playful
- Brand Vibe
- Mass-market
- Emotional Tone
- Energetic
- Color Mood
- Vibrant
- Color Temperature
- Warm
- Contrast
- High-contrast
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Last refreshed at 2026-01-13T17:01:40.273818
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Image 1 of 5
by LEGO System A/S
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Budapest Ferenc Liszt International Airport (BUD) · Hungary — Heinemann
$ 33.74
Heinemann Duty Free (multiple locations)
$ 33.74
Refresh failed: No retailer price could be verified; keeping stored prices.
LEGO System A/S, Lego Friends, Creative Beach and Travel Suitcase
SKU: 1672688
Brand: LEGO System A/S
Category: Other
Status: Price observed from retailer data
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Pickup: Budapest Ferenc Liszt International Airport (BUD) · Hungary
$ 31.97
Listing notes
- Schnapp dir deinen Koffer und begleite Aliya und Olly zum Strand! Dreh eine Runde in dem Wasserflugzeug und nimm Aira mit, denn die Hündin liebt das Fliegen
- Crafted with Plastik
Specs
- SKU
- 1672688
- Airport retailer
- www.heinemann-shop.com
Schnapp dir deinen Koffer und begleite Aliya und Olly zum Strand! Dreh eine Runde in dem Wasserflugzeug und nimm Aira mit, denn die Hündin liebt das Fliegen. Leg dich an den Strand oder probier das Surfbrett aus. Ist der Delfin irgendwo zu sehen? Geh zum Strandcafé, um eine Sandburg zu bauen oder ein Eis zu schlecken. Bau dann einfach etwas anderes Tolles oder leg die Teile wieder in den Koffer!
Product visuals
Properties
Packaging & Form
Key takeaways
- Packaging
- Other
- Size Class
- Standard
- Silhouette
- Irregular
- Material
- Plastic
- Finish
- Glossy
- Components
-
Handle
- Texture
- Smooth
- Transparency
- Opaque
Color & Typography
Key takeaways
- Palette
-
- Font Style
- Sans-serif
- Typography Mood
- Playful
- Label Density
- Moderate info
Badges & Highlights
Key takeaways
- Iconography
-
Sun Palm Tree Child
Audience & Context
Key takeaways
- Target Audience
- Kid-friendly
- Contextual Fit
- Everyday Household
- Seasonal Vibe
- Summer
- Sensory Cue
- Neutral
Branding Signals
Key takeaways
- Logo Presence
- Logo visible
- Logo Emphasis
-
15.0 %
- Premium Tier
- Budget
Shelf impression
The image showcases a vibrant toy packaging for LEGO Friends, specifically for the Creative Beach and Travel Suitcase set (set number 42072). The packaging is a hard-shell suitcase in bright teal and purple colors with an ergonomic handle in teal at the top. The front features a colorful beach scene, with a sandy beach, palm trees, and a small blue ocean with waves. A mini LEGO airplane is depicted flying above. Below this scene, there is a sunny area with a yellow and white sunbathing zone, a purple umbrella, and children/mini-figures playing. The left side of the packaging highlights the LEGO logo in red, alongside the 'Friends' logo with a playful font in white, which suggests fun and creativity. In the upper right corner, a '2-in-1' feature indicator is provided, suggesting that the suitcase can be used for two different builds. There are images of the alternate builds on the sides. Additionally, the set is recommended for children aged 5 and above, with a total piece count of 188. The overall aesthetic is cheerful and inviting, appealing to young children.
Mass-market
Budget
Scent cue: Neutral
Quick signals
- Aesthetic score
- 8.0 / 10
- Logo presence
- Front-and-center branding
- Logo emphasis
- Covers ~15.0% of the main panel
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Baseline
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