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Source rating 4.5+ by Dior
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Retailer listing rating: 4.5 out of 5

(20 source reviews)

Dior Pure Poison 100ml Eau de Parfum

SKU: 131109 Brand: Dior Category: Fragrance Status: Price observed from retailer data

$ 156.67

Listing notes

  • Once upon a time, there was a fragrance that was innocent yet captivating, sincere yet mysterious… Pure Poison incarnates seduction in its purest state by exploring its duality and irresistible alchemy
  • Travel size 100.0 ml

Specs

SKU
131109
Volume
100.0 ml
Airport retailer
www.tax-free.no
Once upon a time, there was a fragrance that was innocent yet captivating, sincere yet mysterious… Pure Poison incarnates seduction in its purest state by exploring its duality and irresistible alchemy. Based on orange blossom, jasmine, gardenia, amber and sandalwood, this delicate yet generous modern potion reveals the seductress within. The fragrances of the Poison line take new directions with daring provocation. They are fragrances created to surprise and astonish, to let women assert their femininity with confidence. Dior Pure Poison , reserve online and collect from our Helsinki duty free store before you travel. Explore our extensive range of beauty, liquor and food when you reserve your duty free order online. Find the main Dior products available to purchase and reserve at Helsinki airport. With up to the benefit of 1000s more products available when you reserve in advance, enjoy shopping tax and duty free products online with more choice, and without the rush! Reserve online, collect and pay in store.

Product visuals

Properties

Design DNA

Key takeaways

Design Style
Luxury
Brand Vibe
Premium
Emotional Tone
Mysterious
Color Mood
Vibrant
Color Temperature
Warm
Contrast
High-contrast

Packaging & Form

Key takeaways

Packaging
Box
Size Class
Standard
Silhouette
Curvy
Material
Glass
Finish
Frosted
Components
Pump
Texture
Smooth
Transparency
Semi-transparent

Color & Typography

Key takeaways

Palette
Font Style
Serif
Typography Mood
Elegant
Label Density
Moderate info

Badges & Highlights

Key takeaways

Stated Capacity
100ml

Audience & Context

Key takeaways

Target Audience
Feminine
Contextual Fit
Luxury Vanity
Seasonal Vibe
Year-round
Sensory Cue
Floral

Branding Signals

Key takeaways

Logo Presence
Logo visible
Logo Emphasis
15.0 %
Premium Tier
Premium

Shelf impression

The product image features a bottle of Dior Pure Poison Eau de Parfum alongside its black box packaging. The bottle has a unique curvy shape that resembles a heart or an ornate design, with a frosted finish that transitions from a slightly opaque pale lavender to a clear gradient at the bottom. The bottle’s neck is adorned with a gold ring and topped with a rounded, dark purple cap that adds an elegant touch. The front of the bottle features the product name 'PURE POISON' prominently in a classic serif font, colored in a dark plum, just above the brand name 'Dior', which is written in a slightly smaller size. The packaging box has a shiny, rich purple background with an oval cutout in the center, where the name 'PURE POISON' is displayed boldly. The overall layout of the box emphasizes luxury with its textured finish and gold accents along the base. Overall, the aesthetic is sophisticated and enchanting, with an aura of mystery.

Premium Premium Scent cue: Floral

Quick signals

Logo presence
Front-and-center branding
Logo emphasis
Covers ~15.0% of the main panel

This is preserved retailer history, not a live offer. Save it for comparison; ordering stays unavailable until this exact product is refreshed.

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Explore snapshots

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helsinki.shopdutyfree.com
184.53 USD
Sep 24, 2026
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helsinki.shopdutyfree.com
185.32 USD
Sep 23, 2026
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