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Source rating 4.5+ by Method & Madness
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Retailer listing rating: 5.0 out of 5

Irish Gin 70cl

SKU: 362013 Brand: Method & Madness Category: White spirits Status: Price observed from retailer data

$ 37.27

Listing notes

  • An Irish, premium crafted gin with the style and substance of an experimental concept brand
  • Travel size 70.0 cl

Specs

SKU
362013
Volume
70.0 cl
Shade
Clear
Airport retailer
www.dublinandcorkdutyfree.ie
An Irish, premium crafted gin with the style and substance of an experimental concept brand. Method and Madness Irish Micro Distilled Gin is infused with 16 eclectic botanicals including black lemon and Irish gorse flower; giving it notes of citrus and spice with a measure of chaos. Madness is a design-led brand and this gin has a distinctive bottle – visually striking and eye-catching, unlike anything else on the shelf. With a medium to high total flavor intensity, this gin is perfumed with juniper berries and lavender. It is well balanced, combining the best characteristics of citrus fruits, with fore and coriander undertones. Distinctive herbal basil and bay leaves upfront, followed by ginger, nutmeg and cinnamon spices plus the unique twist of sweet coconut from the Irish gorse flowers on the finish. Its taste is citrusy, spicy, floral, and earthy. Smooth and warm mouthfeel. Method and Madness is a new spirits brand. It is the manifestation of know-how meeting what if, of experience meeting experimentation. They wanted to follow up the unforeseen success of year 1 by continuing to surprise and captivate, bringing new and unexpected liquids to fruition. After the recent launch of their whiskey range, this time they're applying their unrivalled distilling minds to gin—and surprising consumers with a bold step into a new category.

Product visuals

Properties

Design DNA

Key takeaways

Design Style
Modern
Brand Vibe
Premium
Emotional Tone
Elegant
Color Mood
Vibrant
Color Temperature
Cool
Contrast
High-contrast

Packaging & Form

Key takeaways

Packaging
Bottle
Size Class
Standard
Silhouette
Cylindrical
Material
Glass
Finish
Glossy
Components
Label Cap Liquid Glass Bottle
Texture
Smooth
Transparency
Opaque

Color & Typography

Key takeaways

Font Style
Sans-serif
Typography Mood
Elegant
Label Density
Moderate

Badges & Highlights

Key takeaways

Iconography
Compass Circular patterns
Claims
Product of Ireland 70cl 45%vol
Stated Capacity
70cl

Audience & Context

Key takeaways

Target Audience
General
Contextual Fit
Everyday Household
Seasonal Vibe
Year-round
Sensory Cue
Fresh

Branding Signals

Key takeaways

Logo Presence
Logo visible
Logo Emphasis
0.0 %
Premium Tier
Premium

Shelf impression

A tall clear glass bottle of Irish gin with a dark navy label featuring a large compass rose design in orange and white, with copper-orange accents along the edges. The label reads 'COPELAND' prominently at the top, with 'IRISH GIN' near the bottom. The bottle cap is clear with dark banding. The overall aesthetic is nautical and premium, using navy, orange, and white tones against a wooden background.

Premium Premium Scent cue: Fresh

Quick signals

Aesthetic score
0.0 / 10
Logo presence
Front-and-center branding
Logo emphasis
Covers ~0.0% of the main panel

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