Design DNA
Key takeaways
- Design Style
- Playful
- Brand Vibe
- Premium
- Emotional Tone
- Cheerful
- Color Mood
- Vibrant
- Color Temperature
- Neutral
- Contrast
- High-contrast
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Source rating 4.5+
by Guinness
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Retailer listing rating: 5.0 out of 5
Gilroy Barrel Mug
SKU: #396800
Brand: Guinness
Category: Other
Status: Price observed from retailer data
$ 15.04
Listing notes
- This robust souvenir mug displays a classic barrel design, inspired by vintage Guinness advertising from the Gilroy collection
Specs
- SKU
- #396800
- Airport retailer
- www.dublinandcorkdutyfree.ie
This robust souvenir mug displays a classic barrel design, inspired by vintage Guinness advertising from the Gilroy collection.
Product visuals
Properties
Packaging & Form
Key takeaways
- Packaging
- Other
- Size Class
- Standard
- Silhouette
- Cylindrical
- Material
- Ceramic
- Finish
- Glossy
- Texture
- Smooth
- Transparency
- Opaque
Color & Typography
Key takeaways
- Palette
-
- Font Style
- Sans-serif
- Typography Mood
- Playful
- Label Density
- Moderate info
Badges & Highlights
Key takeaways
- Iconography
-
Toucan Compass
Audience & Context
Key takeaways
- Target Audience
- General
- Contextual Fit
- Everyday Household
- Seasonal Vibe
- Year-round
- Sensory Cue
- Neutral
Branding Signals
Key takeaways
- Logo Presence
- Logo visible
- Logo Emphasis
-
20.0 %
- Premium Tier
- Mid-tier
Shelf impression
The image shows a ceramic mug with a mostly white body and a vibrant decorative design. The mug features an illustration of a colorful toucan bird with a black top hat perched on its beak, holding a pint of dark beer. Below the toucan, there is an intricate scene depicting buildings and a compass rose with the letters N, S, E, W visible. At the top of the mug, there is bold red text that reads 'Guinness,' followed by a tagline 'A way for GINNESS.' The interior of the mug has a glossy finish with the text 'Gilroy Collection' printed in gold. The mug has a standard cylindrical shape with a comfortable, curved handle.
Premium
Mid-tier
Scent cue: Neutral
Quick signals
- Aesthetic score
- 8.0 / 10
- Logo presence
- Front-and-center branding
- Logo emphasis
- Covers ~20.0% of the main panel
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www.dublinandcorkdutyfree.ie
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