Design DNA
Key takeaways
- Design Style
- Playful
- Brand Vibe
- Mid-tier
- Emotional Tone
- Fun
- Color Mood
- Vibrant
- Color Temperature
- Warm
- Contrast
- High-contrast
Heinemann Duty Free (multiple locations)
$ 65.83
Heinemann Duty Free Denmark (multiple locations)
$ 70.93
2.1 Star Rating
(106 reviews)
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$ 65.83
$ 70.93
7.2% OFFPrice updated Mar 20, 2026 19:12 UTC
Prices can change and may differ by airport, currency, and availability. Always confirm the final price on the retailer’s website before purchase.
Why we love it
Specs
Product visuals
Design DNA
Packaging & Form
Color & Typography
Badges & Highlights
Audience & Context
Branding Signals
The product features a bottle and a cylindrical carton. The bottle has a round shape with a slightly thicker neck and a printed label. The label is primarily cream colored with bold black and yellow text, which reads 'BIG PEAT' prominently. There is an illustrated face of a man with a large beard and exaggerated features on the label, accentuating a playful character. The bottle contains a yellowish-gold liquid inside, signaling a whisky product. The neck of the bottle has a black cap with the text 'BIG PEAT' at the top. The cylindrical carton is also cream-colored with the same face illustration from the bottle label, and it bears the text 'DOUGLAS LAING'S SMALL BATCH' above the large 'BIG PEAT' title, and 'ISLAY BLENDED MALT SCOTCH WHISKY' below. There is a circular seal indicating volume (1L, 48%) and small batch release. The overall layout is eye-catching and playful, embodying a vibrant and fun aesthetic.
Delivery promise
Free shipping over $150
30-day prepaid returns
Returns & warranty
2-year authenticity warranty
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